What People Are Saying About Website Words:
“I recovered Kathryn’s fee 11 times in just 1 month + 2 new clients told me ‘your website sold me’. I’m now looking to employ a new full time person to keep up with this new work!”
Deb O’Connell“I needed Kathryn to quickly understand what I wanted and what my customers wanted. She did keyword research, pointed us in the right direction and wrote our copy. It was money well spent in all the right areas.”
Vaughn Clark“I googled copywriting because I thought I have to learn how to do it myself. I clicked on every link on the top 2 pages. Everyone was saying the same, except yours. Yours was different because yours asked the questions for me. I had to meet with you ASAP.”
Rye Tusani“Initially, I worried whether or not Kathryn writing my website copy was going to be any good or something I felt was worthwhile. But it was! And I learned a lot about how to really put my business on the map with Google without paying for Adwords and stuff like that. I typically like to ‘do it myself’ so wanted to understand what she was doing and why. She explained things so it made sense and I pushed when it didn’t (which was probably my lack of knowledge more than anything else). And she changed my perception of what and why and how Google worked. Getting the amount of people visiting my site made a difference to my business. And now people are googling Pilehire because they know who we are and they just want to see what we do. Which is why I want people to look at our website and understand what it is we’re hiring instead of talking to us on the phone. I want people to read and understand our content. I’ve recommended Kathryn to people because she didn’t try to make me happy… I don’t appreciate that (I appreciate honesty). She’s upfront and honest and told me No.”
Ken Parfoot“We wanted a new website to deliver increased sales, further enhance our brand and was easy to navigate for customers… In short Kathryn and her team delivered a fantastic site which ticked all the boxes for us and more…We continue to engage Kathryn on a regular basis to further enhance and modify the website when required.”
John Almond“I don’t have the time. I don’t know what to write. I don’t know how to advertise my company. So I put our website into the too hard basket… But handing it over to you just made it easy. It didn’t feel like a task. I didn’t have to be a marketer myself. I just had to answer your questions. That’s all I had to do! And it just felt like we were having a conversation about our business.”
Rachel Goodman“Within 3 months Kathryn was making us money. 1 product alone made us $23,996 (going from 0 to 6 sales) and across 26 products we had a:
• 15%-85% increase in clicks
• 10%-22% decrease in CPCs
• 12%-176% increase in CTRs
• 2-5 point increase in QSs.”
“What I like most about Kathryn’s approach is her enthusiasm and the level of research she does to support her advice. When presented with the results of her research the path forward became much clearer – which is a great help when the options seem bewildering to a layman.”
Nick Biland“We’re really stoked with the captivating, hard-hitting language you used (often people can’t be bothered reading stuff on websites because it uses boring, generic, ‘same ole same ole’ language – but yours is interesting and almost forces people to read and investigate our company) and our testimonials (you know how to get information out of our clients without any generic, lame comments like ‘great company to deal with, would recommend’)”
Rachel Goodman“Kathryn delivers results and makes us money.”
Hayden Froggatt“Our website works 24 hours a day targeting new customers. We’re getting a lot of new business phoning us and making enquiries every month.”
Vaughn Clark“Really impressed and got really excited reading the words you wrote. We thought ‘this is so good’ because it’s just not the boring, same ole stuff. You actually captured what our business is, what our morals are and pinpointed what we’re all about which was awesome.”
Rachel Goodman“You hit the nail on the head…thank you so much Kathryn. Can you send me invoice today, so I can pay you today.”
Rye Tusani“You identified key marketing tactics and emphasised traffic and conversion and the need for continuous marketing to grow any business. You gave me an understanding of marketing channels and particularly with websites, the need for key ingredients in landing page presentation (what works and what doesn’t). You taught me that I cannot afford to not be marketing across a variety of channels and that I need to be able to measure activity/results. I now hope to be able to continue to work with you to grow my SBA franchise and to implement the appropriate marketing initiatives to drive this growth.”
Peter Fussell“Your knowledge on targeting new customers is relevant to all businesses.”
Frank Niu“I woke up at 4am this morning and I finally flipping get it… your process and system helped my direction, helped me focus and put everything in my head on paper. I know it was you because I knew it was there, I just didn’t know the order.”
Rye Tusani“Before we worked with Kathryn we wondered whether it was going to be value for money. Turns out the best thing about working with her is everything! She’s honest, funny, professional and extremely enthusiastic… We’d highly recommend her to anyone who has doubts about whether they need a copywriter and can only praise her excellent service.”
Rob C and Jo CI wanted to deal with somebody who took an interest in getting a good understanding of my business and could create a website that worked. Kathryn delivered results. Currently we organically rank #2, #3 and #4 for our top keyword. We’re getting work, enquires and comments from people saying ‘I like your website, it’s very informative’ or ‘I chose you because of your website’. Our content makes our site quite different and unique because it’s not just a whole heap of pictures.”
Kevin Glover“Amazing the journey with you. I found myself, my direction and my map. I definitely recommend you.”
Rye Tusani“Kathryn gave me ideas around the website and email newsletters, clarity around the benefit of mixing online and offline marketing, and finding out more about keywords and Adwords. I can recommend her knowledge and now know that it is important to make time for marketing as it can make a huge difference.”
Kylie Gordon“I needed more people looking at my website and wanted it well-written, so that when they rung to say ‘what do you do?’ I could say ‘have a look at this’. The benefit of using Kathryn was I didn’t have to do it myself. The best things about working with her? Well one time she bought us smoko… + she’s honest, knows what she’s talking about, she fully project managed it and I could deal directly with her. We’ve already got a couple of jobs through our site.”
Ken Parfoot“Kathryn provides clarity on the importance of a well-structured web page (with the right keywords) and gives direction on what to do.”
Jan“Kathryn put into words on our website everything that we were thinking but couldn’t say ourselves. She did what we weren’t able to do and she just made it easy. We simply communicated what we wanted on our website and she made it happen.”
John Lynn“We’re now getting new business from our website. It recovered Kathryn’s fee within 3-4 months and is now making us money month in, month out.”
Vaughn Clark“I can see the passion of your work flows through you. I wanted to know how to attract customers, increase sales and maximise profits using my website. What I found valuable was when you compared websites and looked further into their look and feel. Your knowledge is relevant for all businesses.”
Prawin Daya“We needed a process that was seamless and easy. Kathryn’s service had huge benefits because it took the stress out of writing the copy ourselves and we’ve had fantastic feedback from our clients who’ve all praised our new website.”
Rob C and Jo C“This was all new for me. I don’t understand how websites work or the engine behind it. And I’m busy. But Kathryn did a great job. She came back and told me ‘this is what your customers are looking for, this is what you need to target and these are the reason why’. She just made it easy!”
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